Inner Essence is a modern holistic wellbeing brand specialising in yoga, meditation and experiences such as angelic reiki healing and Energy Bars.


Inner Essence


2021 – 2022


Content Strategy



With a limited budget and limited time the client needed a new website which would be scalable to grow with the business and not only provided some in depth information about the various courses and treatments but also allowed users to book on and pay.

We created a new logo, branding and colour palette giving the website and overall brand a fresh and clean feel whilst giving a modern feel complementing the wellbeing industry.

4Heron also provided full copywriting services for the site and social media, our specialist content writer had a scoping call with the client to ensure we understood the goals and aspirations for the information to be provided and then set to writing the copy to fit the design.

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Structured Branding and Development digital services

The client wished to continue to use a Wix platform for the website so we utilised various available Wix plugins to deliver the desired features such as an integrated diary, booking and payment system.

Following the launch of the website we continued to work with the client on a social media retainer basis which included creating templates, content and campaigns.


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